Friday, January 30

Hooking customers


This is a fun DM pack we created for our client Ford. It was developed to demonstrate to Ford Dealers how effective the Ford owner dialog program was in luring and landing new customers. As you can imagine, a pack of this type was very well received by both client and target.

Creative team on this was Lee Callister and Stanley Johnson, with finished art by Toni Palumbieri. Michelle Rochman handled production and client liason was by Lydia O'brien. Great work Wunderkids!

Thursday, January 29

Where are the Smarties?


At Wunderman we keep a 5kg bag of Smarties for client meetings and presentations.

To stop our pesky creative people from eating them Mishy keeps them hidden in a secret drawer in a secret cupboard.

Well it used to be a secret.

As you can see from the photo, the bag of Smarties is no more.

Saturday, January 24

Creatives can be a bit weird


This Lee and Stan. Two of our finest creative brains.

This is a pic I found of them getting ready for the ADMA Awards in Sydney late last year.

No idea what they were thinking when they took this photo. But I'm glad I got to share it with the world via this blog!

Thursday, January 22

Christmas remnants


Back in December Mishy and Toni created one of the loveliest Xmas trees Wunderman Melbourne had ever seen. And they did it under cover of the night.

Unbeknown to the rest of the Wunderkids, Mish and Toni worked tirelessly after hours. They designed, printed and mounted their tree on an unloved stretch of wall in the agency.

Every person who wandered into the agency over the next few weeks remarked on just how beautiful the tree was.

Come January however the wall mounted printout tree became a bit of a problem.

The girls couldn't get the printouts off the wall. Resulting in the abstract art work featured in the pic above. Oops!